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VP - Senior Decision Analyst

Delhi, National Capital Territory of Delhi

Key information

Date live Aug. 12, 2022

Business Area Barclays UK

Area of Expertise Analytics

Contract Permanent

Reference Code 90317230

Marketing at Barclays

Marketing is for ambitious professionals who want make their mark and do something very special to help transform Barclays UK. Never content with mediocre, we always aim to be the first and the best. We’re very creative and well-versed in the latest digital marketing techniques, intuitively guiding the business and our brand on what customers want, now and for the future.

We’re driven by a desire to understand, not just people, but society. One in two adults in the UK are Barclays customers, and we want to turn the wide world of finance into experiences everyone can grasp. By tuning into how diverse our communities are, how they think and make decisions, and what we can do to fix problems and improve their daily lives. Here, you’ll distinguish yourself by considering the complex and making it simple.

Job description


Job Title: VP - Senior Decision Analyst
Location: Noida

About Barclays
Barclays is a British universal bank. We are diversified by business, by different types of customers and clients, and by geography. Our businesses include consumer banking and payments operations around the world, as well as a top-tier, full service, global corporate and investment bank, all of which are supported by our service company which provides technology, operations and functional services across the Group.

Risk and Control Objective
Ensure that all activities and duties are carried out in full compliance with regulatory requirements, Enterprise Wide Risk Management Framework and internal Barclays Policies and Policy Standards.

Working Flexibly
We’re committed to providing a supportive and inclusive culture and environment for you to work in. This environment recognises and supports ways to balance your personal needs, alongside the professional needs of our business. Providing the opportunity for all our employees, globally to work flexibly empowers each of us to work in a way that suits our lives as well as enabling us to better service our customers’ and clients’ needs. Whether you have family commitments or you’re a career, or whether you need study time or wish to pursue personal interests, our approach to working flexibly is designed to help you balance your life.  
If you would like some flexibility, then please discuss this with the hiring manager.

Introduction:

To act as an analytics advisor and business partner with senior stakeholders across BUK to identify, evaluate and frame commercial opportunities and risks in order to understand and prioritise work across the BUK Data & Analytics (DNA). Lead a virtual team to investigate these issues with hypothesis driven analytics and use this insight to drive the wider Retail and Business Bank’s agenda to create value for customers, colleagues, the community and the company.

What will you be doing?

•    Proactively identify risk and opportunities in order to drive and deliver commercial and customer focused outcomes for Barclays Retail and Business Bank
•    Drive the wider Barclays Information Business strategy agenda through leveraging our data to create value for customers, colleagues, the community and the company.
•    Act as an ambassador for the BUK Data & Analytics (DNA) team, influencing and advising senior leaders and councils in identifying and driving value enhancing initiatives though provision of insight and analysis
•    Lead on the identification of performance trends, customer behaviours and commercial opportunities and risks through application of quantitative analytical skills
•    Undertake analysis to understand customer behaviour, product and financial performance to then help to maximise product performance, support product plans and drive key strategic initiatives with support from the Head of Analytics
•    Own the design, test and build of complex information across multiple decision engines to identify causal links between customer behaviour and business opportunities and performance 
•    Input into the development of an analytic strategy that enables product strategy and develops a strong working relationship with the multiple off-shore teams
•    Lead initiatives to improve the accuracy, availability, granularity and coverage of our data, and those that implement new data management and manipulation tools
•    Set out the targeting approach using he full range of analytical techniques to identify customer needs. Design the test and learn approach, oversee accurate delivery of campaigns and analyse performance to ensure excellent delivery

What we’re looking for:

•    In depth understanding of how the business can create value through the application of information and analytics
•    Extensive experience in creating business models, both financial and consumer behavioural
•    Deep experience on how to marry innovative customer analysis with the identification of commercial opportunities
•    Extensive experience of statistical analysis techniques
•    Expert user of programming in at least one computer language e.g. SAS, R, Python 
•    Working knowledge of financial and management accounting

Skills that will help you in the role:

•    Expertise and practical experience of creating customer segmentation models
•    Practical knowledge of data warehouse and MI environments and practises
•    Project management and cross functional matrix leadership experience

Where will you be working?

Noida

Be More at Barclays
At Barclays, each day is about being more – as a professional, and as a person. ‘Be More @ Barclays’ represents our core promise to all current and future employees. It’s the characteristic that we want to be associated with as an employer, and at the heart of every employee experience. We empower our colleagues to Be More Globally Connected, working on international projects that improve the way millions of customers handle their finances. Be More Inspired by working alongside the most talented people in the industry, and delivering imaginative new solutions that are redefining the future of finance. Be More Impactful by having the opportunity to work on cutting-edge projects, and Be More Valued for who you are.
Interested and want to know more about Barclays? Visit home.barclays/who-we-are/ for more details.

Purpose, Values and Mindset 

We deploy finance responsibly to support people and businesses, acting with empathy and integrity, championing innovation and sustainability, for the common good and the long term.
Our values underpin everything we do: Respect, Integrity, Service, Excellence and Stewardship.

Respect
We harness the power of diversity and inclusion in our business, trust those we work with, and value everyone's contribution.

Integrity
We operate with honesty, transparency and fairness in all we do.

Service
We act with empathy and humility, putting the people and businesses we serve at the centre of what we do.

Excellence
We champion innovation, and use our energy, expertise and resources to make a positive difference.

Stewardship
We prize sustainability, and are passionate about leaving things better than we found them.
Our Mindset shapes how we take action, living by our Values, driven by our Purpose, always with our customers and clients at the heart of what we do; our Mindset is to Empower, Challenge and Drive.

Empower 
Trust and support each other to deliver. Make decisions with those closest to the topic. Include diverse perspectives. Celebrate success and learn from failure.

Challenge
Question whether things can be done better. Use insights based on data to inform decisions. Be curious about how we can adapt and improve. Speak up and be open to alternative viewpoints.

Drive
Focus on outcomes. Deliver with pace. Be passionate and ambitious about what we do. Take personal responsibility. Actively build collaborative relationships to get things done.

Success profile

To be successful in Marketing at Barclays, you’ll need a few things. Curiosity is number one, but also a genuine excitement for what we can offer and what you can do here.

Qualities we look for: intuitive, analytical, creative, consumer focused

What you get in return

However high you rise at Barclays, we believe all our employees should receive a competitive package of core benefits flexible to you and your family’s needs. At Barclays, you’ll support our customers and clients, and we’ll support you with rewards that will genuinely make a difference.

Competitive holiday allowance

Competitive pay

Private medical care

Flexible working

Life insurance

Pension contribution

Income protection

Voluntary benefits

The Barclays Way

This is the spirit of Barclays. It’s why we exist, what we believe and how we behave. But most importantly, it’s how we make decisions, take action and get things done.

Learn more

Purpose

We exist to provide responsible finance to people and business – but also a whole lot more.

Values

We believe great talent RISES. It acts with Respect, Integrity, Service, Excellence and Stewardship.

Mindset

We discover our full potential through our desire to Empower, Challenge and Drive each other.

We have an open and collaborative culture, where we share our ideas and allow creativity, curiosity and empathy to flourish – these attributes are critical to our success.

Noel Lyons

Chief Design Officer

The company values and culture, I stumbled into my career at Barclays but being part of an organisation that puts people in the centre I found so inspiring it made me want to stay.

Jen Hornsby

Service Design Principal

The Barclays brand has always resonated with me and it was my very first bank account that my nan opened for me! As it is a big company you can really have an impact on customers’ lives and make money more manageable for millions of customers.

Becky Oliver

Head of Future Design Strategy

Barclays impressed me with how much rigour they put in user research and the design process.

Raymond Thi

Senior Designer

More about working at Barclays

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  • Analytics, Delhi, National Capital Territory of Delhi, IndiaRemove