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Adobe Target Developer

Wilmington, United States

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Key information

Date live: 03/06/2025

Business Area: See job description

Area of Expertise: Technology

Contract: Permanent

Reference Code: JR-0000039471

It’s happening at Barclays.

Be a part of a place where challenges are measured in billions, qubits and nanoseconds. Build your career in an environment where we’re advancing machine learning, leveraging blockchains, and harnessing FinTech. Working in Barclays technology, you’ll reimagine possibilities: learning and innovating to solve the challenges ahead, delivering for millions of customers.
We are shaping the future of financial technology.
Why not join us and make it happen here?

Step into the role of Adobe Target Developer at Barclays, where you will manage the setup and development of Adobe Target activities on digital channels for internal business clients across the organization. In this role, you'll be focused on growing Barclays capabilities, revenue, and overall customer engagement.

To be successful as an Adobe Target Developer, you should have experience with:

  • Bachelor's degree in relevant field with information technology exposure: Digital Marketing or Computer Science

  • Adobe Target or similar tools for testing or personalization (Adobe Target certification preferred)

  • Adobe Analytics or similar tools for data analytics

  • Familiarity with Adobe Workfront

  • Proficiency in web publishing skills including HTML, CSS, JQuery and JavaScript

Some other highly valued skills may include:

  • Ample organizational and communication skills across multiple teams

  • Attention to detail with analytical and problem-solving skills

  • Ability to work multiple projects with varying deadlines

You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen strategic thinking and digital and technology, as well as job-specific technical skills.

This role is located in Wilmington, DE


Purpose of the role

To collaborate, nurture and drive group innovation with internal and external stakeholders to ensure the bank stays at the forefront of innovation and adapts to the rapidly changing landscape in financial services and increasing customer expectations. 

Accountabilities

  • Collaboration with a range of stakeholders to develop a portfolio of open innovation and strategic initiatives through experimentation, co-creation, access to innovative technology capabilities, products and services and a global innovation ecosystem.
  • Development and delivery of frameworks, ideation, training and tools to build a culture of innovation and knowledge sharing to enable new and creative ideas/solutions that deliver on the bank’s strategy.
  • Provision of a global platform and curated ecosystem of partners to inform strategy, drive connectivity and new insights.
  • Development of the strategic capabilities and programmes for the bank to deliver on its strategy, supporting the exploration, evaluation and execution of innovation and investment opportunities.
  • Management and coordination between external stakeholders/partners and the bank, to successfully deliver joint projects and initiatives.
  • Deliver thought leadership and insights to inform strategic decision making and organisational readiness, in conjunction with regular research, identifying emerging technologies and trends.  .
  • Development and management of key metrics including key partnerships, innovation initiatives and impact through regular assessments to calculate the return on investment and identify any potential risks and issues.

Analyst Expectations

  • To perform prescribed activities in a timely manner and to a high standard consistently driving continuous improvement.
  • Requires in-depth technical knowledge and experience in their assigned area of expertise
  • Thorough understanding of the underlying principles and concepts within the area of expertise
  • They lead and supervise a team, guiding and supporting professional development, allocating work requirements and coordinating team resources.
  • If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others.
  • OR for an individual contributor, they develop technical expertise in work area, acting as an advisor where appropriate.
  • Will have an impact on the work of related teams within the area.
  • Partner with other functions and business areas.
  • Takes responsibility for end results of a team’s operational processing and activities.
  • Escalate breaches of policies / procedure appropriately.
  • Take responsibility for embedding new policies/ procedures adopted due to risk mitigation.
  • Advise and influence decision making within own area of expertise.
  • Take ownership for managing risk and strengthening controls in relation to the work you own or contribute to. Deliver your work and areas of responsibility in line with relevant rules, regulation and codes of conduct.
  • Maintain and continually build an understanding of how own sub-function integrates with function, alongside knowledge of the organisations products, services and processes within the function.
  • Demonstrate understanding of how areas coordinate and contribute to the achievement of the objectives of the organisation sub-function.
  • Make evaluative judgements based on the analysis of factual information, paying attention to detail.
  • Resolve problems by identifying and selecting solutions through the application of acquired technical experience and will be guided by precedents.
  • Guide and persuade team members and communicate complex / sensitive information.
  • Act as contact point for stakeholders outside of the immediate function, while building a network of contacts outside team and external to the organisation.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

Barclays welcomes applications from all candidates and is committed to ensuring reasonable adjustments (accommodations) are put in place to allow for a fair and inclusive recruitment process. For more information and how to request one, please review Adjustments to the recruitment process.

We’re a global, vital and highly respected financial organisation with an inspiring Purpose. Operating in 39 countries and employing around 100,000 people across the world, we help communities, individuals and businesses thrive. And we’ve created financial solutions and technology that the world now takes for granted. A career with us can offer incredible variety, depth and breadth of experience, and the chance to learn from some of the best minds in technology and finance.

To find out more about Barclays' strategy please click here.

Barclays offers a diverse, inclusive and engaged culture. A place where people can bring their whole selves to work and be respected for who they are, valued for what they do and celebrated for their contribution to our business and our community.

We are an equal opportunity employer and opposed to discrimination on any grounds. It is the policy of Barclays to ensure equal employment opportunity without discrimination or harassment on the basis of race, colour, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you would require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific and any changes must be reviewed. It is important that you ensure you are working on the correct visa at all times. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

Who succeeds in
Tech at Barclays?

For a career with us, you need to be prepared to take big steps forward, curious to face the challenges ahead, and driven to focus on the outcomes. We need people with the Barclays mindset to make it happen here.

Qualities we look for:motivator, supporter, connector, driver, communicator, transformer, maker, observer

What you'll get in return

Competitive holiday allowance
Life assurance
Private medical care
Pension contribution

Our technology

Supporting our 48 million customers and clients worldwide takes a lot of forward thinking. It means harnessing technology to support the economy. It means making a difference to people’s lives. And it requires the maintenance and development of a global, technological infrastructure. At Barclays, technology helps us keep transactions moving, manages data, and protects our customers. Join a world where your work creates unique moments of impact. Make it happen here.

This is Barclays Wilmington

Wilmington is the headquarters of Barclays US Consumer Bank. To support our growth ambitions, we’re investing in a world-class campus that nurtures our culture and provides a fresh, modern and welcoming space for our colleagues and partners alike.

A historic building on the thriving Riverfront that we’ve renovated, and we’re proud of our contribution to the community’s growth.

The wellness experience at our campus is about opportunities for social connection, nourishing food and drinks, and dynamic working.

We bring the workplace to life for colleagues through bespoke events, initiatives, activities and growth opportunities.

We support future ways of working with thoughtfully planned spaces for individual work, collaboration, socializing, and wellbeing.

This is Barclays Wilmington

Wilmington is the headquarters of Barclays US Consumer Bank. To support our growth ambitions, we’re investing in a world-class campus that nurtures our culture and provides a fresh, modern and welcoming space for our colleagues and partners alike.

Hometown pride

A historic building on the thriving Riverfront that we’ve renovated, and we’re proud of our contribution to the community’s growth.

Focused on wellness

The wellness experience at our campus is about opportunities for social connection, nourishing food and drinks, and dynamic working.

Curated experiences

We bring the workplace to life for colleagues through bespoke events, initiatives, activities and growth opportunities.

Reimagining the workplace

We support future ways of working with thoughtfully planned spaces for individual work, collaboration, socializing, and wellbeing.

Barclays

Working flexibly

We’re committed to providing a supportive and inclusive culture and environment for you to work in. This environment recognises and supports your personal needs, alongside the professional needs of our business. If you'd like to explore flexible working arrangements, please discuss this with the hiring manager. Your request will be reviewed in-line with the requirements of the role/business needs of the team.

Hybrid working

We have a structured approach to hybrid working, where colleagues work at an onsite location on fixed, ‘anchor’, days, as set by the business area. Please discuss the working pattern requirements for the role you are applying for with the hiring manager. Please note that working arrangements may be subject to change on reasonable notice to ensure we meet the needs of our business.

Barclays is built on an international scale.

Our geographic reach, our wide variety of functions, businesses, roles and locations reflect the rich diversity of our worldwide customer base. All of which means we offer incredible variety, depth and breadth of experience. And the chance to learn from a globally diverse mix of colleagues, including some of the very best minds in banking, finance, technology and business. Throughout, we’ll encourage you to embrace mobility, exploring every part of our operations as you build your career.

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