VP Salesforce Marketing Cloud Lead

Wilmington, United States

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Date live: 09/06/2024

Business Area: Cards and Payments

Area of Expertise: Banking Operations

Contract: Permanent

Reference Code: 90389374

Barclays Banking Operations

Put yourself at the heart of the Barclays. A career in banking operations puts you at the very centre of our business strategy. By putting customers at the heart of everything we do, we’re putting our whole business behind our Customer facing teams. As the face of our brand, especially in an increasingly digital world, you'll play a vital role in our customers' financial lives. Here, your voice is heard, and you’ll have the support and opportunities to thrive.

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Join us as a VP Salesforce Marketing Cloud Lead where you will have the chance to use MarTech tools to manage and mitigate risks through assessment, in support of the control and governance agenda.

You may be assessed on key critical skills relevant for success in the role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital and technology, as well as job specific technical skills.

Additionally, 3+ years of experience in managing direct teams, at least 7+ years of Salesforce experience or other marketing tech tools experience, and 3-5 years of HTML, CSS, code for ADA compliance and response design are skills that are highly desired for this role.

This role is based in Wilmington, Delaware.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you should require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific, and any changes must be reviewed. It is important that you ensure you are always working on the correct visa. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

Purpose of the role

To oversee the delivery of specialised services to clients beyond traditional banking products, including complex projects, customised solutions, and deep industry expertise.

Accountabilities

Collaboration and management of a team of professionals, including product development and technology, to successfully deliver innovative solutions to complex projects through the tracking of key milestones, performance and budget, the implementation of initiatives to mitigate risk, leveraging of emerging technologies, and the development of reports that communicate key insights that support the decision-making process. .
Technical consultancy to manage and deliver bespoke solutions – onboarding corporate clients onto specialised payments platforms. Operating change management rigorously. .
Client facing responsibilities - Management of client relationships to identify the client's financial goals, challenges, and risk tolerance – ensuring propositions align to regulatory guidelines.
Development of compelling proposals that showcase the value proposition and expertise of the professional services team, tailored to specific client needs and challenges.
Development and negotiation of service terms, fees, cost structure and deliverables to create agreements that meet client expectations and protect the bank's interests and objectives.

Vice President Expectations

Advise key stakeholders, including functional leadership teams and senior management on functional and cross functional areas of impact and alignment.
Manage and mitigate risks through assessment, in support of the control and governance agenda.
Demonstrate leadership and accountability for managing risk and strengthening controls in relation to the work your team does.
Demonstrate comprehensive understanding of the organisation functions to contribute to achieving the goals of the business.
Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategies.
Create solutions based on sophisticated analytical thought comparing and selecting complex alternatives. In-depth analysis with interpretative thinking will be required to define problems and develop innovative solutions.
Adopt and include the outcomes of extensive research in problem solving processes.
Seek out, build and maintain trusting relationships and partnerships with internal and external stakeholders in order to accomplish key business objectives, using influencing and negotiating skills to achieve outcomes.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

We’re committed to providing a supportive and inclusive culture and environment for you to work in. This environment recognises and supports ways to balance your personal needs, alongside the professional needs of our business. Providing the opportunity for all our employees, globally to work flexibly empowers each of us to work in a way that suits our lives as well as enabling us to better service our customers’ and clients’ needs. Whether you have family commitments or you’re a Carer, or whether you need study time or wish to pursue personal interests, our approach to working flexibly is designed to help you balance your life. If you would like some flexibility then please discuss this with the hiring manager.

We’re a global, vital and highly respected financial organisation with an inspiring Purpose. Operating in 39 countries and employing around 100,000 people across the world, we help communities, individuals and businesses thrive. And we’ve created financial solutions and technology that the world now takes for granted. A career with us can offer incredible variety, depth and breadth of experience, and the chance to learn from some of the best minds in technology and finance.

To find out more about Barclays' strategy please click here.

Barclays offers a diverse, inclusive and engaged culture. A place where people can bring their whole selves to work and be respected for who they are, valued for what they do and celebrated for their contribution to our business and our community.

We are an equal opportunity employer and opposed to discrimination on any grounds. It is the policy of Barclays to ensure equal employment opportunity without discrimination or harassment on the basis of race, colour, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you would require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific and any changes must be reviewed. It is important that you ensure you are working on the correct visa at all times. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

This is Barclays Wilmington

Wilmington is the headquarters of Barclays US Consumer Bank. To support our growth ambitions, we’re investing in a world-class campus that nurtures our culture and provides a fresh, modern and welcoming space for our colleagues and partners alike.

A historic building on the thriving Riverfront that we’ve renovated, and we’re proud of our contribution to the community’s growth.

The wellness experience at our campus is about opportunities for social connection, nourishing food and drinks, and dynamic working.

We bring the workplace to life for colleagues through bespoke events, initiatives, activities and growth opportunities.

We support future ways of working with thoughtfully planned spaces for individual work, collaboration, socializing, and wellbeing

This is Barclays Wilmington

Hometown pride

A historic building on the thriving Riverfront that we’ve renovated, and we’re proud of our contribution to the community’s growth.

Focused on wellness

The wellness experience at our campus is about opportunities for social connection, nourishing food and drinks, and dynamic working.

Curated experiences

We bring the workplace to life for colleagues through bespoke events, initiatives, activities and growth opportunities.

Reimagining the workplace

We support future ways of working with thoughtfully planned spaces for individual work, collaboration, socializing, and wellbeing

Be you. Be valued. Belong.

We celebrate the unique perspectives and experiences each individual brings, believing our differences make us stronger and drive success. Our colleague networks offer connection, support, and growth, while our "This is Me" series shares the unique stories of our colleagues. Committed to diversity, equity, and inclusion, Barclays values you for who you are and ensures you truly belong.

You can learn more about our commitment to our colleague on our DE&I page.

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What you'll get in return

Competitive holiday allowance

Life assurance

Private medical care

Pension contribution

Application Process

Your application

We’ll ask for information about you, your CV and cover letter.

Your assessment

Covering your behaviours and ability at work.

Your interview

Exploring your past experiences and skills.

Next step

We’ll request additional information so that you can complete our screening process

How to Apply Read our FAQ's

Working flexibly

We’re committed to providing an inclusive culture and environment, that recognises and supports ways to balance your personal needs, alongside the professionaC8l needs of our business. Providing the opportunity for all our employees globally to work flexibly empowers each of us to work in a way that suits our lives, as well as enabling us to better service our customers’ and clients’ needs.

Our approach to working flexibly is designed to support you to balance your life and to accommodate diverse needs, whilst still allowing us to meet our business needs. If you’d like to request a flexible working arrangement, please discuss this with your hiring manager.

Hybrid working: Our approach to hybrid working ensures there’s the right balance of working alongside colleagues at our onsite locations, as required for each role. For business areas that offer a hybrid working experience, this will be in a structured way, where colleagues work at an onsite location on fixed, ‘anchor’, days of the week. Some roles may require full onsite working. Please discuss the working pattern requirements for the role you are applying for with the hiring manager.

We continue to embed and review our hybrid working environment and remain in a phase of testing and learning. This means that working arrangements could change, with reasonable notice, to align with the needs of our business.

Barclays is built on an international scale.

Our geographic reach, our wide variety of functions, businesses, roles and locations reflect the rich diversity of our worldwide customer base. All of which means we offer incredible variety, depth and breadth of experience.
And the chance to learn from a globally diverse mix of colleagues, including some of the very best minds in banking, finance, technology and business. Throughout, we’ll encourage you to embrace mobility, exploring every part of our operations as you build your career.

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